Hear from four local Start Up Stars on an informative panel discussion, hosted by BIPC Ambassador Becca McClure, North Sky Yurts

We'll be joined by four local Start Up Stars to hear about the highs, lows and practical insights learned by starting a business form scratch. The panel will be hosted by BIPC Ambassador Becca McClure of North Sky Yurts.

Our Start Up Stars are...

Loredana Principessa, Mar-Co Digital

Loredana Principessa is the founder of MAR-CO Digital, a conversion strategy company that helps companies who are struggling to generate ROI from their lead generation campaigns, by improving the experience for their customers.

Before MAR-CO, Loredana worked in digital agencies for over 6 years in the UK and Australia, specialising in long and complex purchasing cycles such as the real estate sector.

Charlotte Dickinson, Minus Eyewear

Charlotte launched Minus Eyewear in June 2022 following support from the BIPC Leeds team, including accessing Mintel to research her market.

Minus Eyewear hopes to become the most inclusive eyewear brand and change the market for short sighted frames (or those with high prescription lenses), focusing on creating frames that fit the face and don't limit style

Lee Miller, GoWhoopies

GoWhoopies is a father and daughter start up bakery delivering their cake/cookie combos to markets and events across Leeds and West Yorkshire.

Lee and Bailey came up with Whoopies as a way to look after their wellbeing while Bailey was at home recovering from an operation. Now they are travelling across the region serving up Whoopies from their classic VW Camper.

James Fenwick, Tråd Collective

James Fenwick quit teaching to join his partner Jo in running Tråd Collective. Tråd Collective is Leeds’s first sustainable fashion store. Selling high quality second hand, upcycled and sustainably made clothes.

Tråd encourages their customers to move away from fast fashion and make their clothes last as long as possible, to do this they offer repairs and alterations from their in-store studio.